We've all heard the horror
stories of car shopping. Someone paid too
much for a new car because the dealer
refused to negotiate. Another person walked
away with monthly payments higher than they
could really afford. Yet another person
settling for a car that had way more
features than they wanted or needed because
it was the only car on the lot.
While it's true that finding and then
negotiating for a new car can be
challenging, chances are that if you're
prepared before walking into a car
dealership, you'll walk out with a better
deal. Here are three things that you can do
to prepare yourself to get the absolute best
deal.
Research
You should know what type of car you're
interested in, and how much it should cost
before you ever walk into a dealership. The
salespeople are paid on a commission, and
their objective is to get you to pay as much
as they can for your car. Your objective, of
course, is just the opposite! Begin by doing
some online research to find out the going
rate of the car, and then check around in
various dealerships. You should know that
the "sticker" price that is on the
windshield of the car isn't the cost at
all--but instead it is the starting price.
You will be able to negotiate between 10-20
percent off of that price.
Trade-In
If you have a car that you plan to trade
in, don't present it to the dealer until
after you've negotiated your best price. In
addition, you should be aware--after
conducting a lot of research--how much your
old car is worth. Many times, dealers will
try and pay a fraction of what a trade-in is
worth in order to increase the price of the
new car. Once you have done your research on
the wholesale value of your car, stand firm
and don't allow the salesperson to take
advantage of you. If you find that you can't
get as much trade-in value as you think you
should, be prepared to walk away from the
deal, sell the car on your own, and then
return with the money to use as a down
payment. This will take some time, but you
will come out financially better for it.
Financing
Be aware that the dealer offered
financing isn't always the best. It's
important for you to compare the interest
rates and terms with those of a private
lender, and then select whichever one will
offer you the best deal. In addition, look
closely at how your down payment will affect
your loan balance and monthly payments.
Remember, a 1 percent change in your
interest rate will not only affect your
monthly payments, but your overall loan
balance as well! Finally, be sure that the
dealer hasn't included any life insurance or
warranties in your loan balance that you
didn't authorize, otherwise you could find
yourself paying thousands of dollars that
you hadn't intended to. Ask to see a
complete listing of all charges before you
sign on the dotted line.
About The Author: Mike Cotter has been a
professional lender for over 30 years. He
began his career in the commercial banking
industry in 1972 and steadily progressed to
become Vice President of Retail Banking with
a major Denver bank. In 1982 he opened his
own commercial bank and served as President
and CEO for 10 years. In 1992 he left
commercial banking for the mortgage banking
field.
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